The Data-Driven Office: Optimizing Real Estate for Hybrid Work
In a hybrid work environment, optimizing office space is crucial. This webinar provides a data-driven framework to move beyond the traditional "one desk per employee" model. By using average daily peak utilization as a key metric, companies can determine the right number of desks and implement a flexible, desk-sharing approach.

About
In a hybrid work environment, optimizing office space is crucial. This webinar provides a data-driven framework to move beyond the traditional "one desk per employee" model. By using average daily peak utilization as a key metric, companies can determine the right number of desks and implement a flexible, desk-sharing approach.
The guide offers tailored recommendations based on three distinct categories of space utilization: well-utilized, moderate, and low. By applying specific strategies to each category—from reinforcing success in bustling offices to rightsizing and repurposing underutilized spaces—organizations can create a more agile, efficient, and responsive workplace that truly serves the needs of their employees.
Details
- When: Monday, September 22, 2025
- Time: 12:00 pm EST | 17:00 pm BST | 18:00 pm CET
- Where: Live on Zoom
Speakers
- David Music, Real Estate Consultant, 4th Spaces, LLC
- Nic Halverson, CEO & Co-Founder, Occuspace
- Ebbie Wisecarver, Chief Design & Product Officer, WeWork
- Virgilio Mendez, Senior Manager, Corporate Real Estate & Facilities, WeightWatchers
- Moderated by Michael Beckerman, CEO, CREtech
Why Attend?
- Master the Metric: Understand why average daily peak utilization is the single most important metric for determining true office space demand.
- Calculate Your Ratio: Apply a simple formula to calculate the optimal desk-sharing ratio for any department or floor, transforming how you allocate resources (e.g., allocating 30 desks for 80 employees for a 2.67:1 ratio).
- Implement Tailored Strategies: Learn actionable decision-making frameworks for spaces with high, medium, and low utilization, ensuring you can optimize any scenario.
- Maximize Efficiency: Discover when to optimize at the department level versus the entire floor level to unlock significant footprint reduction and cost savings.
- Drive Successful Change: Gain proven change management techniques to get employee and manager buy-in when transitioning from assigned seating to a flexible, shared-desk model.
Meet the Speakers