iBuyer startup Perch raises $36M, rebrands as Orchard

As the iBuying craze grips the residential real estate industry, a startup that says it does that and more has secured $36 million in funding. New York-based Perch said Tuesday that it had secured the equity injection from a group of investors led by Navitas Capital. The firm, which this month rebranded itself as Orchard, provides a service that allows homeowners to buy a new home before they sell their own, and guarantees to purchase the property if it fails to sell.