It's Not Just a Strategy, it's a Mindset: Oxford Properties 4.0

The avalanche of new PropTech solutions hitting the market is without a doubt a great thing for the real estate industry, but it requires a complete overhaul of how real estate owners and managers think about and run their businesses.  In the past, property/asset managers made decisions at the local asset level for most technologies that they purchased to operate their building.  While that led to quick and nimble decision making, it created a mishmash of disparate systems in each building that provided all of the functionality that the building needed, but prevented the portfolio from leveraging all of their assets in a single cohesive way.  If a decision was made to roll something out portfolio-wide, it was nearly impossible because it would require integrating a hodgepodge of platforms that do not speak to each other.  That may have worked in the past, but not any more.  To activate some of the amazing new technologies which are hitting the market - everything from occupancy measurement, to flexible offerings, to energy efficiency and more, portfolio owners need to tie their portfolio together to get the benefits that they can only fully realize if everything is interconnected.