Apple’s iPhone event marks debut of Steve Jobs Theater on new campus

When Apple puts on its big annual event tomorrow, it will not be at the massive donut-shaped mothership we’ve been eyeing for years, but at a smaller—yet just as flashy—circular venue nearby. Indeed, in addition to new iPhone announcements, another big reveal is sure to be the brand-spanking-new Steve Jobs Theater, which Apple CEO Tim Cook once likened to the company’s iconic founder because “It’s on a hill, at one of the highest points on this land.” The 1,000-seat auditorium, essentially a big, four-story bunker, sits beneath something way more Apple: A delicate but striking lobby topped by a large silver disc that appears to be floating thanks to 20-foot tall glass walls. According to a recent report in Bloomberg, journalists attending the event tomorrow will “descend a staircase spiraling down alongside the walls.” That frankly sounds like standard fare if you’ve ever been to an Apple store. Here are some more riveting details that have surfaced: The venue has two custom rotating elevators that allow visitors to enter and exit through the same door. As guests depart the auditorium, they’ll be greeted with a retracting demo room hidden under the lobby, presumably to provide a much closer look at the new products. Leather seats in the space reportedly cost $14,000 a piece. Sneak peeks of the auditorium under construction show a rather simple amphitheater-style seating arrangement. If there are any more architectural tricks buried down there, we’ll have to see tomorrow—stay tuned. A section drawing of the Steve Jobs Theater The City of Cupertino The Steve Jobs Theater, as seen in the latest drone video of Apple Park, shot this month. Duncan SInfield/Youtube A post shared by LEON (@teamworker_21) on Sep 10, 2017 at 5:52am PDT A post shared by Duncan Sinfield (@duncansinfield) on Sep 10, 2017 at 11:01pm PDT O AppleInsider encontrou mais uma foto mostrando o interior do Steve Jobs Theater, onde será realizado o evento especial da próxima terça-feira. Ela foi postada no Twitter em julho, por Giammarco Nesci. A post shared by MacMagazine.com.br (@macmagazine) on Sep 8, 2017 at 5:37am PDT Via: ArchDaily