Up Close: Inside Samsung’s high-tech, immersive ‘Experience Store’

Samsung has opened its first mall-based stores, locations that allow customers to get up close and personal with its newest products.

The world’s biggest cell phone and TV maker has opened a permanent store in Roosevelt Field, in Garden City. Billed as the “Samsung Experience Store,” the 2,500-sq.-ft. space  is a tech playground that immerses customers in the Samsung brand and enables customers to interact with new Samsung products in innovative ways. And all the goods on display are for sale.