WATCH NOW: Developing in the Metaverse: Virtual Real Estate and the Blockchain

These days, everyone and their corporate parent company is talking about the metaverse, from Microsoft to Nike to fka Facebook. Digital platforms are beginning to emerge as key gateways to the metaverse, with a corresponding virtual land grab to claim ownership on these platforms. Currently, virtual real estate investments can bear many similarities to physical real estate, with the ability to fractionalize parcels or “develop” income-generating components such as shops or event spaces. In the long term, the ability to create true value through digital land and the ability to sustain a digital labor economy will be crucial for these platforms to endure.